The new publishing giant missed the opportunity for the obviously superior and more serendipitous name "Random Penguin," which could also have resulted in a GREAT logo. But I digress.
Penguin Random House will have about a 25 percent share of the printed book market in the United States, but the merger is undoubtedly driven by e-books. The settlement of the recent anti-trust suit over e-book pricing has left Amazon with a huge advantage in the e-book market, which some expect will climb back to the 90 percent level it previously held.
How will all this impact writers? Well for most of us trying to find a publisher, it will likely make things a bit more difficult. For established writers, one wonders if the combined publishing house will jettison some of its mid-level authors.
The only thing that is sure is what Bob Dylan wrote nearly 50 years ago - the times they are a-changin'.